devtodev - updates - clustered storage system

Hi there!

We at devtodev have been working on our new features and updates to make our service even faster and more user-friendly.

Last December, we presented the new and improved interface that also requires another approach to handling and processing data. Therefore, in order to implement all those awesome features, we needed to make sure that the data load would split steadily and you would be able to create reports faster.

That’s why starting from the end of 2018, we’ve been gradually relocating your data onto our new clustered storage system - a cluster.

Now let’s find out the things that will change for you and your data.

Updates and improvements

Recording events based on the date when SDK is activated

Before, we recorded events’ date and time when we received them. Now, we will record them when they are activated.

devtodev doesn’t record those events that are older than 7 days and those that refer to 4+ hours in the future excluding the real payment data.

Revised custom segmentation mechanism

Custom segment operation now covers only those events that have been received after creating a segment.

At the same time, now you can create segments faster and there’s no need to wait for 24 hours anymore. Also, you can create a static custom segment consisting of users from the conversion funnel (available only in the new interface).

Improved SQL Wizard

From now on, you’ll have more options creating your queries: they’ll become more logical as all the events now will have a set of attributes that users had at the moment of the event: number and total sum of payments, registration date, country and language, current version of the app, level, device, information if users are testers/cheaters.

Raw Data Export for User Data

All the events data have both devtodev ID and Main ID. Also, we added status of the reports, expenses and earnings into the LevelUp event. In the Users file, you’ll get all the data on user’s custom parameters.

New Fields in the Users Section

When reviewing your user info, you’ll be able to see and filter additional data: number and sum of payments, user lifetime (time between registration and last activity in days).

More flexible app settings

From now on, you’ll be able to set filters for invalid payments, transaction amounts and perform transaction ID compatibility check. Also, you can decide whether you should automatically tag those who made deviant transactions as cheaters and turn this option on or off when needed.

Custom Threshold Sums

You can set custom threshold sums and classify your users as Dolphins, Whales, and Minnows within the system.

Metrics that will LOOK DIFFERENTLY in the short term

Users Online in the Real-time dashboard.

Users Online metric in the Real-time dashboard might seem lower than expected during the first few hours after we move your data. That’s because we’ve implemented a new principle in approaching this metric and now we calculate it differently.

We strongly recommend integrating the latest version of devtodev SDK to display your Users Online correctly.

Daily Active Users

DAU of the last few days may decrease during the transition period when we move your data on the cluster. Same logic as above applies, your data is logged into the past period.

Calculating Retention

Now we calculate retention metrics by the 24-hours intervals, and we’ll have calendar retention back in the nearest future.

Last User Activity

In User Profile, last user activity data is now updated on an hourly basis.

We hope that the transition period will be as fast and as smooth for you as possible. Our technical team is working hard to have all the data on the clustered storage system by the end of Q1 2019. Please drop us a line at info@devtodev.com if you have any questions, concerns or any technical issues during this time.

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